The Primrose Day Club is a weekday social day program for people living with Alzheimer's disease and related dementias, located at the Primrose memory care community in Santa Rosa. It includes meals and snacks, assistance with special diets and medications, supervision, and a program of recreational activities matched to each person's abilities. Primrose says its memory programs use approaches such as aromatherapy, touch therapy, music and pets, in buildings designed with way-finding cues and secure, landscaped outdoor areas. Families describe warm, attentive staff, and one spouse writes that her husband spent three months in the Day Club before moving into residential care. It is licensed by the California Department of Social Services as an Adult Day Program for up to 25 participants.
Services & Care
The Day Club provides supervision and assistance with activities of daily living, help with medications and special diets, and meals and snacks throughout the day. Recreational and entertaining activities follow a monthly calendar and draw on music, aromatherapy, touch therapy and pets. Transportation is available depending on availability. Primrose also offers respite care, residential memory care and a caregiver support group.
Access & Practical Info
Primrose is at 2080 Guerneville Rd, Santa Rosa, CA 95403. The Day Club runs Monday through Friday, 9:00 a.m. to 5:00 p.m., according to its website (the residential community itself is staffed around the clock). Call (707) 578-8360 to request information or schedule a tour.
Location & Directions
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Licensed by California Department of Social Services
Adult Day Program · License #496803761
Licensed for up to 25 participants
Hours of Operation
Features & Amenities
Activities Offered
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